Why your site should look like this.
This page isn't a sales pitch. It's a plain-English look at what your current website is doing well, what it's doing poorly, and what Launchpad would change if you gave us the green light.
- Lead-data platform field was wrong (listed as Wix, isn't)
The original lead record had londonortho.ca down as Wix. The live site does not show Wix CDN indicators or branding. Platform is unconfirmed and worth verifying on the sales visit. The redesigned site is on owned infrastructure with no platform lock-in either way.
- Hero copy is the only piece doing work on the homepage
"Smile! You're in good hands" and "It's never too late to find your best smile" are great taglines but the homepage relies almost entirely on them. The redesigned hero gets both lines, plus a tight subhead about Mark Tesseyman's Board Certified status and the three-location model.
- Three locations are easy to miss
The site mentions Byron, West 5, and Kincardine but the multi-location story is buried in the hours table. The redesigned site features three location cards on the Home and About pages so a patient near any of them can see right away that the practice serves them.
- Board Certified Orthodontist status not surfaced
Mark Tesseyman is Board Certified, a real credential, and the current site mentions it only in passing. The redesigned site puts "Mark Tesseyman, Board Certified" in the header wordmark, hero eyebrow, and footer.
- Services page is light on detail
The current site lists "traditional braces" and "modern discreet solutions" as two short bullets. The redesigned site lays them out as 6 chapter sections with icon-card breakdowns (traditional, discreet, customised treatment, all ages, retention, three locations) and a 6-card jump nav.
- Instagram not linked
Facebook and YouTube are linked from the current site but not Instagram. Most orthodontic practices use Instagram for before/after smile stories. If the practice has an account, we wire it in; if not, we recommend starting one.
- It works, but it blends in
The site does the job, but nothing about it makes someone stop and say “this place looks great.” You're doing the work, the site just isn't showing it off.
- Both taglines together in the hero
"Smile! You're in good hands" stacked with "It's never too late to find your best smile." The two real lines, properly weighted.
- Three location cards on Home and About
Byron, West 5, Kincardine. Each gets its own card with the address and the days. Patients near any location see they are served before they call.
- Board Certified surfaced everywhere
Mark Tesseyman, Board Certified Orthodontist. In the header wordmark, the hero eyebrow, the about page, and the footer.
- Persistent Book Now button in the header
Sticky on desktop. Floating contact widget on mobile so the phone number stays one tap away.
- Six-section Services jump nav
Traditional braces, discreet solutions, customised plans, all ages, retention, three locations. Patients land on the section they need.
- A site that actually looks like a real business
Modern design that matches how your business actually feels, not a clicked-together template that looks like everyone else's.
- Works perfectly on phones
Most people looking for you are on a phone. This site is built for phones first, then tablets, then laptops, in that order.
- Everything you already have, better organized
Your hours, your services, your photos, your prices, your booking link, your menu, all of it, in one clean place that people can actually find.
- Fast, secure, and runs itself
Hosted on Cloudflare, the same network that powers Shopify and Discord. Always online, always secure, always fast. No plugins to update.
- You own it. Pay once. Forever.
$250 one time. No monthly fees for hosting. No subscription. No lock-in. The site is yours to keep, forever.
$250. One time. Yours forever.
You pay once. You own the website. Hosting is $0 per month. No monthly fees, no subscription, no surprise renewal email. If you ever stop using Launchpad, nothing happens, the site stays yours.
The monthly fees you'd be paying elsewhere.
Most website builders charge you every single month. The day you stop paying, your website is gone. Here's what that actually looks like over a year:
Your site can be live by tomorrow.
Call or email Launchpad Media and we will deploy this preview to your own domain in under 24 hours. No long contracts. No back and forth. Pay when it is live.